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KELLI WRITES COPY
THE DETAILS
Engagement Email: Skincare influencer newsletter detailing specific skincare or makeup products that she loves.
Purpose: Provide skincare and makeup products, tips or tricks to her audience.
Goal: Keep her audience engaged with her content by providing value to them while also helping her earn product commissions through links.
What I Did: Provided simple and personal messages in the voice and tone of the influencer about each product. Also providing an affiliate link to look into the product further and purchase it.
SUBJECT LINE:
Round-up of my favorite SPF face bronzers
PREVIEW TEXT:
Your summer skincare bestie in the form of a bronzer
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